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S4R Webinar: ‘Fundraising for Nonprofits’

S4R Webinar: ‘Fundraising for Nonprofits’


Hi! Good afternoon everybody and welcome to the Share4Rare webinar. My name is Suzie-Ann and I will be the presenter and the
host of today’s webinar and other participants of the webinar will be
Nicoletta and Begonya. First things first. Let me tell something
about the agenda of today. As I said my name is Suzie-Ann, I’m from the World Duchenne Organization and the World Duchenne Organization is actually a collective of
global patient organizations who use the power of the community for better
treatment and standards of care for Duchenne boys and men. And one of the initiatives that we do so is by participating in the Share4Rare
project. And the project of Share4Rare that Begonya will tell more about
that in a minute and afterwards Nicoletta will tell you
everything about fundraising for nonprofits. Because we all know that
winter is season of giving and not just of giving gifts but also for donations
and patient organizations and other organizations can really benefit from
this time if they have a really good presentation or an event or a fundraiser.
So Nicoletta will tell more about that and then afterwards we’ll have some time
for questions and answers, so if you have any question, as you can see on next
slide, probably on the right side you can see the chat box in your right corner
and if you have any questions you can just ask them there, they’re available
for everybody and I can just pick up a few questions and we’ll ask it later on.
So more on following along. As you can see the webinar will be recorded, so even
for the people who won’t be attending it they will see it later on. It will be put
on our YouTube channel and you will receive the link. As you can see to in
the bottom right corner, you have some tips, so during the webinar we will just
give some tips so keep on the lookout for them, they’re always on the bottom
right corner. And if you follow the discussion during
the webinar, you can always use on twitter the hashtag #S4Rwebinar
and if you have any questions considering S4R you can always contact
us on [email protected] Now that we all have that settled I’d
like to give the presentation to Begonya, who will ask you will tell you something
about the Share4Rare project. Thank you Suzie-Ann for the introduction of the webinar.
My name is Begonya Nafria and I’m working as a Patient Engagement in Research
coordinator at Sant Joan de Déu Children’s Hospital. We are one of the
largest paediatric hospitals in in Europe and basically the patients
that we have in our institution are suffering rare conditions. It means that
from the point of view of research and also to improve the health care services
it’s a priority to us to work in the field of the of the rare diseases. Considering this we applied for a grant to the European Commission and we were successful because this project was approved for the European Commission
in a specific call regarding the design of the collective awareness
platform for social innovation. What means this kind of project? As you can
see in this slide this is the website of the project; you can access and check all
the information but basically this kind of projects means that there is a
powerful science that comes from the patients, from the families and sometimes
from the general society, that we need to put in one place in order that the
people that are behind taking care, in this case of the patients, can improve
the work that are doing with them. In this case from the point of view of
clinical research but at the end our aim is to improve the quality of life of
the patients. This means that we are working to provide research in a
translational way. The platform and the project is coordinated by 84 partners.
One is the World Duchenne Organization as Suzie-Ann mentioned. We have another patient organization in the consortium that is Melanoma Patients Network Europe.
Basically we have these two patient organizations in this project to
represent the patients of the neuromuscular disorders, and also of
periodic rare tumors, because these are the two big pilot groups of conditions
in what we are going to test this platform, that is to push, to increase
the scientific knowledge in these conditions through the expertise that
the patient and the family have. Here you can see the main goals of the project:
the first one is to educate because if some of you that are involved in this
webinar are connected with the field of rare diseases, usually the first thing
that you do going to the Internet, go to Google, and try to find information
regarding your condition. It means that perhaps you can find very important and
useful information, but not always you find the information that you need to
trust and believe. This said, we consider that it’s crucial and very important to
educate and bring information to the patients and the families that can be
useful and interesting. In this case we decided to provide medical information.
Firstly about these two big groups of conditions that I mentioned: brain
tumors and neuromuscular disorders, but also for us it’s crucial and important
to educate all the patients, all the families about rare diseases, regarding
the advocacy. Because you know: patients’ families move mountains and most of the
projects, most of their research initiatives about the most rare diseases
are managed and moved by the contribution of their families. The
second objective is to share, because when you have the diagnosis, you need to
share and to be in touch with other patients and with other families. In the
case that you also contribute in a very very ultra rare disease, it’s very difficult
and complex to find a peer very close to you and you know, the people also go to
the digital world to try to find people like you. In this case we are going to
provide a forward tool addressed to all the conditions, not only about these two
groups of diseases that I mentioned, where you can be in touch with people,
make questions and the system is going to target these questions, your requests,
to the right people that can be involved in the platform. And the last
objective and the heart and the core of the platform is research, and we are
going to do research basically with a clinical data donation from the patients
and from the families. You have a huge amount of information that sometimes we
never consider in the hospitals, in the research centers. We are going to provide
to you with several questionaires with the aim to collect this information and one of the
partners of this project that is Universitat Politécnica de Catalunya (UPC)
is going to analyze from the point of view of the statistical tools in order
to describe and improve the scientific knowledge that we have about these
diseases. Because basically the statistics say that only 10% of rare
diseases have a very strong scientific knowledge. It means that we need to know,
identify and sometimes improve for example, the natural history of the
disease and other features that are relevant, to move forward and to start
other research projects like the research in the field of new therapies
that at the end it is the most important concern of the families, because still we are at
this moment with a huge need to have a specific treatments for our patients.
If we move to the next slide, here you can see the complex rare disease
ecosystem where we are working and the aim of this platform is to provide tools
to connect these dots, because clinicians can also contribute to the platform if
their families are happy to invite them, also to donate medical information that they only have, but also we can connect with other
entities, other stakeholders that can have an important role in this project like the patient organizations, because this is the best
opportunity to reach patients that can be interested to join the platform.
If we move to the next slide, you can see here the conditions that we are going to
study in the in the platform about the neuromuscular diseases, and in the next
slide you can see also know these conditions. If you are a patient or a
relative of these diseases, you can join the layer that we say that it’s going
to offer to you a research initiative. For the other cases, we are also going to
provide tools to recruit patients and to describe in a general way what are the
symptoms of these patients, in order to ensure that beyond this project, these three years of grant of the European Commission, we can’t help and
start new initiatives in other conditions. Because the aim of this
project is to continue to offer tools to other patients and families
beyond these two groups of of conditions. If we move to the next slide, you can see
here what is the working plan of the project. The project is going to end in
2029. The patients are the heart of the project and we performed three different co-design workshops. The design that we are at this moment
finalizing about the IT development has considered all these outcomes that we
have achieved through these activities. We are going to perform two hackathons
in order to improve the different services of the platform along the project. We are going to open the platform in February. You know that
this is a very important time for the rare diseases awareness because we
celebrate always the last day of the month the Rare Disease Day.
For us it’s crucial to open these initiatives in this time because people are sharing this information and it’s very connected with the interest
and the needs of our collective and the time to contribute specifically with the
research in the group of rare tumors and neuromuscular diseases are going to last
from February of the next year, until the end of of the year. If we move to the
next slide, here you can see what is our challenge, because, as I mentioned at the very beginning, we have a crucial need to improve research. We know that
patients of rare conditions are spread in different countries, in different
continents. They use different languages and we know that it’s feasible in
platforms like Share4Rare to use the digital world to connect all these dots that are
around the world. The idea is to achieve as much patients or families interested
to contribute in the project, in the platform, in order to improve the
medical knowledge that we can have. But, as I said, once you have very good scientific and medical knowledge of the disease, it is the time to move forward, and
basically one of the most important objectives of the platform beyond the
quality of life of the patient that we can improve through this medical
knowledge that impacts very close to the healthcare services, that we can provide
to these patients, the most important challenge and objective is to try to
promote new projects in the field of therapeutical opportunities. This is our
dream, if I can use this word, because it’s so challenging, but this is the goal
that we expect to achieve together with all the patients and all the
families that are going to contribute as researchers in this platform in
order to break the isolation, and break the limitation of resources,
break the limitation of knowledge that we have at this moment. You can access to
additional information about our project if you visit our website. Also you are
going to receive an email at the end of this webinar, in a few days, with the
recording of all these information, and also we are going to be happy to answer
all the questions and comments that you can have about the project. Now for me
it’s a pleasure to introduce Nicoletta Madia. She is an expert in fundraising
for nonprofit organizations and she is a colleague of the World Duchenne
Organization. I mentioned in my explanation that patients move mountains,
and one of the activities that patients and patients organizations are doing at
this moment is connected with research, and basically with the collection
of funds to make feasible this research. For us it’s very important to
educate you about what are the most important tools to perform these
fundraising campaigns, because sometimes it’s the the first opportunity that we
have to perform research projects. Thanks to the donations about families
and other people interested to break this vicious circle in the field of the rare diseases, because small numbers sometimes means that we don’t
have resources to perform research initiatives. Thank you very much and now
it’s the turn of Nicoletta to share with us her expertise. Hello everyone. So thank you Begonya and
thank you Suzie-Ann for your introduction and thank you for this
opportunity. It’s a pleasure for me to be here, to be connected with different
people and I will try during this time together to talk a little bit about
fundraising, because as I said, fundraising is very important for a
nonprofit organization, because the funds will allow us to support our projects
and our mission. So I would like to go into details with you about what we are
going to do during this webinar. So the webinar is designed to help you navigate
your way as you are planning your fundraising plan, because the fundraising
plan is very important before defining what to do inside your organization. It
is a document that organizes all of your fundraising activities over a certain
period of time. Usually we can consider one year. So it’s really really helpful
to consider one year in your fundraising plan and this plan has to
include the activities that you can develop with your community. Your plan is your mission so you have to base your fundraising plan on
how the donations are helping to put your mission into action. So you
really need to develop your plan, base it on your mission, on what you want
to do, what you want to realize during the year, and what you want to realize in
the future. So today and the future are your really basic important points to
build your fundraising plan. And during this webinar we will focus on developed
fundraising campaigns, on organized fundraising events, and develop projects.
Through these activities you will involve individual donors, so they are all out full in order to involve other people to support your
organization. Talking about campaigns. So when you are planning a
campaign for your nonprofit organization there are two important things that you
have to care how to take care of . You need to plan your communication and
mobilize your community. Even if you have a small group of people involved in your
community, this is not a problem because even one person can be the
difference, so don’t think about how many people are there, just think about giving
value to every action. So this is very important. For a fundraising campaign to
be successful, people need to know about it and need to be involved. So
information and involvement are really two important points. Think
about a to-do list. So select the project that will be supported by the campaign. So you are raising funds for what? You really need to think about the project
that is connected to your fundraising campaign. So work on a clear and specific
call to action. You really need a specific message that is connected to your
project, that is part of your campaign, and you need to be able to share this
with the community. So really clear and specific. And communicate with your
community using an internal communication tools; you can create,
everyone you can create a closed Facebook group, so it’s your community or
just create a mailing list, so you can send all the information, because as we
say, information and involvement are very important with your community. And
communicate with your community during face-to-face meetings, because, you know,
it’s always helpful to use something like Facebook or whatsapp or whatever
kind of electronic tools or online instruments, but it’s very important to
speak face-to-face with people too. So you form them, involve them, this is
very important. Use all your communication channels to
involve the civil society. First organize your communication campaign,
fundraising campaign within your organization, within your community, and
then you’re ready to use all your communication channels to involve the
other people that are outside, the civil society. Create a donation page
that is branded to the campaign with your specific campaign logo and call to
action, so everything is very clear and simple. Create a video, because videos
are very useful to tell your stories to the rest of the world and you can also
share it on social media, on other websites or even in TV. So they are
really really helpful and useful too for your campaign and to your communication. And create specific materials to be shared, a leaflet, something that you can share online or on a face-to-face. If you are outside
during an event, you can add something that you can donate to the other people,
explaining your campaign and your mission, or you can create something that
can be shared online about you and your campaign. Think about specific and
clear and simple materials. Share your campaign using different
media, national and local, so when I speak about local and national is because in
many countries you have the local TV or radio from a specific city or region or
place apart of the national one. So please involve everyone. The local are very very useful and important because they are targeted to a small
community, but they are very useful because they are really specific and can
really help you in your communication campaign. And the national one, of course,
they are for everyone, not for a specific community. So they are really
really useful. Use newspaper, contact TV, contact radio with a specific video
about your campaign so you can record your call-to-action and share this on
radio too. And involve institutions. Normally within our World
Duchenne Organization we organize the World Duchenne Awareness Day. It is a
important day to raise awareness on this disease and normally we contact
the European Parliament for this kind of event because it’s an international
event. And we we got the patronage from the European Parliament and we also add
Pope Francis supporting our important day. So they are really really. you know.
important supporters. Involving institution or famous people that can join and share your campaign is really really useful, because these help you in
reaching other people too, and it’s important to share your call to action. An important thing is that you have really to set up a matching period. Having a donation matching
period is a great way to have interest in the middle of your campaign,
because there is always a moment when donation tends to slow down, you know. You can start launching your campaign so the attention is very high, because
hopefully you are having also the TV or the newspaper
launching your campaign. Then there is, you know, another moment with a
less tension, so you really need to think about different action in order to have
every time a good attention on your campaign. At the beginning, in the middle
and at the end of your campaign, because when you are finishing your campaign
it’s also another important moment, when you are going to call to action, everyone
saying okay, so our campaign is going to finish, so please support us, help us, we
are here and share our campaign and at the end of your campaign celebrate your
success. It will be always a success because you have to, if you give a structure to
your campaign, I am sure that everything will be fine and even if something will go not so good or will be wrong, you will use that experience for
the future. Everything that we live is very important for us to improve
our action. So use everything that you are living during your campaign
because it’s a great experience and update your community about the results
when everything is over, because it’s always important to inform every time
your community and the rest of the world that is involved in support in your
campaign. Okay, so now we can talk about another important aspect
of fundraising. It is the event. So events are very popular, it’s a very
popular form of fundraising, and the success of event depends a lot on a
careful planning, so planning is always important for campaigns, for a small or a
big event, but especially for defense. They are really really, the planning is
really really important, so let’s think about the plan. The budget. Every fundraising event plan should contain a complete budget,
listing all the expenses that will be required to hold the event. And your
budget should take into account your fundraising goals, so you’re really
really to cover the expenses, if you have expenses to organize your event. And to
reach your goal normally you can have many services for free. If you involve
a company, or if you are going to organize, you know, a show in a theater,
you can ask for a free space or whatever in order to, you know, to avoid it costs
and to to have more money for your project and your fundraising. The
audience. You really need to think about who is the target for your event, so are
we talking about the general public or a specific group? So is this a small event
for a specific group or is this an event for everyone? This is another
important thing, because you are, depending on the time, that you can, you
know, build your perfect event. Set-up. Your staff should plan events set up
well in advance, and this is another important point because you you really
need to think about all the things that you need for your event, and you also
have to think about what could happen. Try to to have a solution in advance
before the problem appears, so this is a really good suggestion in order to
have always to way that you can that you can follow. Communication. Communication again for the events is very important, so your event needs to
be communicated, otherwise nobody will be there. So draw up an entire communication
plan for the event, use your nonprofits fundraising network
invitation, direct mail, word of mouth, so involve your community in this way again,
and involve your local or national, if it is a great event TV radio journalist,
so involve your journalist to participate, to be there during your
event, because it’s a good way to involve them to let them speak about you,living
and experience. So set up an online communication using your website and
social media, because, you know, online is always useful and social media are
really really helpful. When you organize an event, everyone maybe knows that also
on Facebook you can create your event and you can share it and see how many
people can be there, and so you can organize in advance everything. The
team is essential because everyone who is working the event has to
know ahead of time what the responsibilities are, where they should
be during the event, what we have to do. So it’s very important to involve,
motivate your team because in this way the event will be of course a success
but will also be a great, you know, life experience, because it’s a community
moment, so it’s very important to motivate and involve your team. And again
thank you information is is really really important at the end of your
event. So make sure that the organization takes the time to send “thank-you notes” to
everyone who is involved in the event, so give the results, share information also
at the end of the event, and you will have also many other people involved in
your organization after an event. Now we will talk about another point that is
important for the project. This is mainly the only case where
individual donors are less involved because for the national or local campaigns and for the events is also great too and really easy
to involve individual donors, because even if one person doesn’t know you if someone can participate at your event at the end they can become,
for example, a donor. For the process is something different, but they are really
really important because they help in real in organizing and realizing new
projects for with your organization, within your community, and you can
submit a project to a foundation, to a company or other realities of your
community, your city your country. So a project proposal is unique to each
project, but normally the format is basically the same, so we will go through
these formats to see what are the important topics that you have
to put on your project in order to be approved. The format. You always have
to explain the problem you are trying to solve, so if you are writing down a
project, if you are thinking about a project, there is something that you
want to achieve, or a problem that you want to solve, so for example when we
speak about patient organization, we normally want to do something for our
boys girls, for our community: there is a problem that is the disease, and we
want to work on this. This is the problem that we want to solve. It depends
on us if we want to work in terms of research, clinics, or if we want to
on a social aspect. Report of the project aligns with your organization
goals, so this is what we are saying, and your project must be part of your
mission and of your goals, of course. Let’s think about the benefits: what
the benefits are and who are the people that will benefit of your project. Who is
the target, so we are talking to families, to children with a specific disease, but
don’t forget that when we are setting up a project this is directed to specific people but will involve other people too, so if we are doing a
project for a children affected by Duchenne Muscular Dystrophy and for their
inclusion at school , our target will be not only the children and the
families, but for example teachers and the other people involved at school and
other people of the community. So let’s think about the community not only the
direct people that will benefit from the project, because many people could
benefit from a good project, that’s why these are our targets. Let’s think
about how you will measure your success and how you will control your project
because it’s always important to monitor this, it is very very important, because when you start a project you really have to take care of the plan
of your project and you need to be careful with monitoring because
everything has to be as it is written on your project, so you need
really to follow that way and to be strict on this. So let’s think about the
expected results. When you are writing down a project you really have to to think about the results at the end
of the project, so if we are thinking about the inclusion of children with
Duchenne Muscular Dystrophy at school, this is an example of course, at the end
of the project the results have to be the children are more included because
maybe before there was a problem and now with this project we are solving
this problem, so we really have to think about the results.
Please take care of deadlines and time frame. This is also part of the
monitoring because you really have to be strict on these two and think about time,
time runs, so you really need to do all the activities that are part of your
project. You really need to take care of deadlines, time, and please select the
activities for each month, try to build your project thinking about one year or
two years, and put all the activities that you are going to do during this year
every month. Tthis will be very helpful and is necessary for your project. The
other point of course is budget. Let’s think about the amount that you are
requesting for your project. If you need the help of, for example, a company to
cover completely your budget because you need all that resources or if you can
participate with a part of your resources and if you need just another
part of results from a company or foundation, or the structure, the company that you are contacting for your
budget for your project proposal. And think about the risks: so normally when
you write a project be realistic and put there other things that you can do and
try to think about what could happen and to think about a solution,
because this is also important to realize your project. Involve your
team, of course, so within your project you have to have clear the number of
people that will be involved every person has to be as to to be involved in
a specific action. It’s very very important to to select the activities
and to give to everyone a specific task to run and think about communication
and report. You need to write a communication plan for your project, you need to communicate your project at the beginning, in the middle and at the
end of your project, because it’s important also to share at the end of
your project the results and the report of the project. This is mainly
the point that we wanted to share with you about fundraising, but I’m really
happy if you have questions, suggestions or whatever you want to share with us,
and we are here to to hear you, so please, write down the question and you
can contact me, you can contact us for every time. If you need some information
about fundraising or whatever or a specific suggestion, we are always here,
so it’s your time now. Okay thank you Nicoletta very much for your wonderful explanation about fundraising. As Nicoletta already explained if you have your gotomeeting control
panel on the right, you can have, you see a chapter called “chat”, so you can always
type your message right there and in the meantime, I do have some questions for
you Nicoletta, because you talked about that videos are really powerful tool to
engage people in your fundraising event. But which materials do you use in order
to make a very well video? In terms of video you can select two options, because during an event or normally it’s useful to, if you
want to create a video with pictures of your community, this could be helpful to
show what you are doing. Or if you have the opportunity to have a
professional video made by a video maker telling your story, your mission, what you
do normally, this is very very useful because you can have a specific video
about your organization that you can share also on TV. So if you have the
opportunity to contact a video maker this is really a good option. And another
important kind of video that is really useful to tell your story and that you
can use, is also a video interview, so you can interview someone
of your community trying to explain, for example, in the rare disease area, the
story of a family. It is very useful because this is a nice and simple way to explain
what you do, the goal of your organization, because you want to
help children with that specific disease and this is the story of that
children. So it’s normally useful to have, to collect
this kind of stories and experiences that you can share, so
different kind of videos it depends on on your creativity and your
organization. But every kind of materials is very useful in this sense. Okay thank
you very much. Then I see another question that was considering money from
companies because when you organize an event and a company gives you a lot of
money, is there a specific reason that you have to be suspicious or are there
certain goals you have to reach or how does that exactly work? One event
can be of course can have the support of a specific company and in this sense you
can speak with the company and, it depends on the
situation, but normally it’s useful, and is nice if you can include this kind of
support on your communication because if you are organizing an event and one
company says: “ok I will give you something for free and I will help you”,
it’s nice to have this kind of partnership. Do not be suspicious but if you see, you have the feeling when something it’s not so clear, you have this feeling and you can manage the
situation, but normally for our nonprofit organization we find companies or other
realities that are really happy to support our activities in order to
support our projects. So try to create as many clear and powerful partnership
as you can. I have another question that I received
that is what is the most underestimated part about organizing a fundraising? The understimated part? Underestimated part,
so what is the area that is most overlooked by people or people think
that it was way too easy well it was actually pretty hard… about fundraising
in general? Yes. Well normally when I speak with different organizations, well
it depends on the organization, but normally the first point is involve the
community, so how to involve the community, how to involve companies or
the community where I live, so how to have many people there during my event
or during whatever fundraising activity. So I think that is
very very important to, as we said, to have a specific plan. It depends on what
we are going to do: if it is a campaign event or whatever, but try to have a
clear plan of the activity that you want to do, and don’t forget that
people are there and sometimes you just need to involve them in an
easy and nice way, because we never think that our daily life is
always and every day surrounded by many people that maybe are really happy
to help us, so please think about your really close community, your network your
friends, your colleagues, and the people of your church or community, or
the school of your children. Let’s think about the community, work on this, involve them, try to use the creativity and a good plan and I
am really sure that you will start having your fundraising events or
campaigns with a great success. Thank you. I’m already receiving some more
questions in the chat and one of them is from speedy diem, I’m sorry if I’m
pronouncing your name wrong. She asks: if a company’s just offers 500 euros,
can we negotiate for more? Of course, yes, you always can negotiate. Well it depends,
because if you are submitting a project, you cannot negotiate, of course,
because you normally, it depends on the country, but normally you send a
proposal with a specific budget and the company can give you a specific
amount. But for example if for your event you need to cover a specific cost or you
need to have some materials or whatever, of course my suggestion is to explain very well to the company what is
your goal, what you have to do, and you know, try to work on the partnership
because the company who is supporting you is not supporting your
event, is supporting a community, is supporting an important action for the
world, so what is very important is to let them understand this
point and this is helpful for them to understand the amount that they have to donate. Try to be very clear about your goal, your activity, and this will help you in receiving the amount that you need,
because if the company can understand how you will spend your money, what you
are going to do, and if it’s a clear plan, this will help you in having also the
amount that you need. And if you don’t have that amount you can involve another
company to enrich it. Okay, thank you. And we’re talking about reaching
full companies: do you have a specific moment in the year that you are
approaching pharma companies or other events for money? What is the
right moment of the year to ask for donations? Well, this is another nice
question because it depends, normally considered that there is a budget that
the company has defined in a specific time of the year, so please take
care of this, because if you ask for a donation in December for the year that
is going to end, it’s complicated for a company to support you. Normally.
This is generic but could happen, you always have to think about many aspects globally, but my suggestion is that if you normally
ask at the end of the year, more closer to the end of the year,
this has to be to the other year, so consider this part, the financial
budget of the company, when you approach a company. But you can speak with them
and see what is of course the best moment. Normally consider this part of
the financial budget of the company, but also consider that you can always
contact a company trying to have support. It depends of course on the
budget that you are asking to, this is another important point, because
if you are just asking for a small budget, maybe one
company can support you, even if the year is going to an end. But if you are
asking for a really big amount, please, take care of the time. This is the same
when you want to involve a company for a specific campaign, for example: many
organizations can involve companies for Christmas, to have Christmas donation or
Christmas gifts, so please consider that companies define who they are going
to support many months in advance. So try to consider this when you
are contacting some company organization. And this is very important. Then consider
too that there are specific calls from companies of foundation, so in this sense
please check the specific websites of your country, where you can
find the deadline to submit a project for a specific confrontation or
companies, otherwise you won’t have the opportunity to participate. So time is
important even in this case and consider it. Okay, thank you very much. And I
have another question from doc mark and she asks what is a good crowdfunding
page that works globally? Do you have experience in that? Well, I have mostly
experience in crowfunding at a national level, not at a global level, so in this
sense I think that crowfunding is is a good way of course to raise
funds and normally it works for specific events or
initiatives. Normally when you participate to a competition, a sport events… the
crowdfunding is great. My suggestion is to start with the
national crowfunding website pages and to use that ones in order to check if
your idea as a good number of followers, and then you can go globally. Now
Facebook is helping a lot at an international level too, because as maybe
many of you already know you can support a specific organization using
Facebook and my opinion is that for a different organization is a really good
way to raise funds also online using the Facebook pages.So it is a good
suggestion. I will check for International
crowfunding pages in order to give you more details about this. Okay thank you very much. I have another
question and he says oh it’s more like a comment, a spiritum says: I created a
folder named fundraising and I keep all printed fundraising letters during a
year so I can return them as successful or not company organization during the
following year. So it’s a really good idea to already start building your
portfolio almost of donators, we can still go to next year. Thank you
for the tip, really helpful. Nicoletta, do you have any more questions
or suggestions or any information you want to tell us? Well I just would
like to have that, as said, I think that for a good fundraising it’s very
important to be creative and to involve people to explain very well
what you are doing because you always think that
it’s hard to raise funds but it’s not so difficult when you have your
ideas very clear and when you explain what you are doing, who you are, in a
clear simple way, and try really try to involve everyone, starting from your
community, because this is really a good way to support your organization and to
to have your plan and to realize your projects. So creativity and empathy
and community and a clear plan I think that are the important words that I
would like to share with you for your fundraising plan. And of course, we are
always here to help in every way that we can, so please contact us,
don’t worry and it has been a pleasure. Thank you very much. Well I’d like to thank everybody for attending this webinar
“Fundraising for nonprofits” Nicoletta, thank you very much for participating!

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