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What s the Best Crowdfunding Platform for Filmmakers? –  The Ask Alex Show 015

What s the Best Crowdfunding Platform for Filmmakers? – The Ask Alex Show 015

(upbeat music) – [Narrator] Today’s show
is sponsored by BlackBox. – I think you mentioned
this in a previous podcast, but I forgot, which crowdfunding website do you think is best? – It all depends on the project. If you’re gonna do a, you
know, I did Seed&Spark is the crowdfunding platform I used. I really liked Seed&Spark a lot, they are a really great
platform and they allow different things, some things
that other platforms just do not allow like offering,
you know, I need to borrow a camera for the shoot. That’s a value so you attach
that to the value to the thing. You can’t do that on the other platforms, it’s all money for them. Seed&Spark has those
specific kind of genres. So if you’re gonna do like
a bloody action movie, probably not Seed&Spark. It’s more indie friendly,
it’s more female-filmmaker friendly in a lot of ways, as well. If you’re doing, like I did
a dramedy, so a romantic– Not a romantic, but a
dramedy, a dramatic comedy. So that makes sense on that
platform so I could find other people in the platform
that kind of like that kind of stuff and market to them. I like Seed&Spark, I
think for your project, I don’t know how violent
it is, I don’t know if it’s a love story, I don’t know
what the actual background of the story is but I think
Seed&Spark is good for those kind of stories. Other than that I’d probably
go Indiegogo ’cause Kickstarter I know they’re the big boys
but you’re fighting against the guy who makes the
pen that can make dance. And that’s the guy and that’s
another crowdfunding campaign that you’re fighting against. So Indiegogo started off
kind of more film based and then they kind of
grew into other stuff. And Seed&Spark is purely film based. But I would see Seed&Spark,
take a look at both platforms and see what they have to offer to you. But I would probably suggest
for your film Seed&Spark, but also don’t forget if
you’re trying to raise $16,000 for a short film that’s gonna
be a tough ask of people, just generally, on any platform. Raising 16,000, Seed&Spark’s not gonna– You’re not gonna raise an
obscene amount of money on Seed&Spark. It’s gonna be easy to raise
some money but you’re not gonna make half a million
dollars, you’re not gonna make $100,000 that’s not that platform. Indiegogo will give you more
opportunity to make bigger money than Seed&Spark in my experience. But don’t– $16,000 for a short film
is a lot so you’re gonna have to do an immense amount
of work on prepping it, you probably have to spend at
least 60 to 90 days minimum before you launch to
prep it making the video, prepping people to get in there. There’s a free course on
Indie Film Hustle about how to crowdfund that was done by
Seed&Spark and it’s on the site, just type it in. But there’s tons of information
of what you have to do properly, but it’s a lot of work, especially trying to raise
that big of a budget. But you also, on Seed&Spark
you could also raise pre-production, production,
post-production and you could go back to the same group
of people so you could split it up as opposed to trying
to get all of it at once. So that’s another option as well. – Okay, and also I’ve been
looking on some crowdfunding websites and some people
give out t-shirts and stuff or merchandise and I’m just
wondering how do they have money to give it to them if
they’re asking for money? – Those t-shirts are
generally made after the funds are over, after the
crowdfunding campaign is over. So they’re using– They price in, it’s a business,
crowdfunding is a business so if I’m like I need you
to get me $50 as a donation, or as a contributor and that
$50, it’s gonna cost me $8 to make a t-shirt that I promised you. Well I still made $42. But then you have to add in the envelope, you have to add in the shipping
and all that kind of stuff so now all of a sudden that
$50 maybe turned into $35 when it’s all said and
done depending on where you can make these t-shirts
and how you’re making these t-shirts. So it’s a business. But it is, generally speaking
they do it after the fact. They don’t have a box, they
don’t buy 1,000 t-shirts and have them sitting around. It’s generally, after they’re
done with the campaign they go, “Okay, we’ve got 50
t-shirts we’ve got to make, “we’ve got 10 t-shirts we’ve got to make,” and then we have to fulfill those. I wanted to share with you
this amazing new service called BlackBox. Imagine taking old footage
that you’ve shot in the past and being able to submit
them to all the major stock footage firms all with one click. And you can split the
commission among multiple crew members or creators. So to sign up for free
just go to (upbeat music)

  • I raised roughly $2500 of an $8000 goal on Indiegogo, which was the bare minimum for that particular project. It was extremely difficult, especially without much support persons helping me. It was worth it. It is seriously an entire project in and of itself. I did as many electronic rewards as possible so that I wouldn't have to cut into my donations to fulfill rewards.

  • I really appreciate you doing these daily videos, Alex. I’m sure you’re probably doing the sessions one day, then distributing the rest, to make it feasible. I don’t know if you’ll continue this in the future, but doing something regular, maybe a weekly hour Q&A, would be cool, too. You got a lot of fans, including me.

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